I have a "spin membership" and I frequently get emails about new profiles, song ideas, etc. and this month they were featuring a contest. I entered one last year and won, so I gave it another shot this year. You basically have to submit a kick ass profile for them to feature in their "spinning newsletter".
Here is the link if you are an instructor and want to give it a try:
http://www.spinning.com/spinning-instructors/profile-builder.asp
Wish me luck!
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